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Research Methods for Leisure, Recreation and Tourism by Ercan Sirakaya-Turk
£42.65
Available
Product Ref. (e.g. ISBN, SKU)
9781786390486
Published:
02 May 2017
Format:
Paperback
Number of pages:
xxii, 385 pages
Dimensions:
246x189x24mm
Weight:
1.116kgs
Author:
A new edition of a proven textbook, this title covers the measurement of variables, questionnaire design, evaluation methods, writing proposals, cross-cultural research, and the use of new technologies. With pedagogical features throughout, it introduces students to the vital skills they will need to succeed.
Praise for the previous edition:
'To write a good textbook is only possible with pedagogic sensitivity, significant educational experiences, and research practice. This book is evidence that the editors possess all three qualifications. A student-friendly publication introducing plenty of examples and case studies (and) encouraging students to acquire the skills needed... this book (is) a winner.'
Annals of Tourism Research 39(3), 2012.
Describing the fundamental elements of research methods for leisure, recreation and tourism, this new edition of a popular textbook is updated throughout. It covers the measurement of variables, sampling, questionnaire design and evaluation methods, and also a wider discussion of writing proposals, communicating research findings, cross-cultural research, and the use of new technologies in conducting research.
This new edition includes:
- new and expanded material on visual research methods, nonparametric tests and sampling to encompass growing areas of research interest;
- pedagogical features and extra citations to create a cohesive learning experience for students; and
- numerous examples from tourism and recreation literature in every chapter, tying theory into scenarios students could face in their careers.
Written by internationally renowned researchers in an accessible style, this book introduces both undergraduate and graduate students to the vital skills they will need to succeed in the leisure, recreation, tourism and hospitality industries.
About the Author: Ercan Sirakaya-Turk (Edited By) Ercan Sirakaya-Turk, PhD, is a Professor of Tourism and the Associate Dean of Research and Graduate Studies in the College of Hospitality, Retail and Sport Management at the University of South Carolina (USC). Before joining USC, Dr Turk worked at Texas A&M and Pennsylvania State Universities. He received his PhD and MS from Clemson University, South Carolina USA. He was the 2007 recipient of US State Department's prestigious Fulbright scholarship to Russia, Saint Petersburg State University of Finance and Economics. Ercan has published a significant number of articles in the area of tourism destination marketing and tourism development in prestigious tourism journals and completed numerous grants/ contracts exceeding one million US dollars. Dr Sirakaya-Turk is the founding-editor and current associate Editor for an online tourism research bulletin (e-Review of Tourism Research). He also serves at editorial boards of numerous journals including Journal of Travel Research, Annals of Tourism Research (as a resource editor), and Tourism Analysis. He teaches tourism economics, marketing and research methods classes.Muzaffer Uysal (Edited By) Muzaffer Uysal is a professor and chair in the Department of Hospitality and Tourism Management - Isenberg School of Management at University of Massachusetts. He is a member of International Academy for the Study of Tourism, the Academy of Leisure Sciences, and serves as co-founder of Tourism Analysis: An Interdisciplinary Journal. In addition, he sits on the editorial boards of more than ten journals, including Journal of Travel Research and Annals of Tourism Research. He has authored and co-authored numerous articles, monographs, and several books related to tourism research methods, tourist service satisfaction, tourism and quality-of-life, experience value in tourism, tourism-related scales, and management science applications in tourism and hospitality. Dr. Uysal has received a number of awards for research, excellence in international education, teaching excellence, and best paper awards. His current research interests focus on tourism demand/supply interaction, tourism development, and quality-of-life research in tourism.
| Number of pages | xxii, 385 |
|---|
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