Reshaping the Business World Post-COVID-19 by Arvind K. Birdie (Hardback)

£124.00
Out of stock
Product Ref. (e.g. ISBN, SKU)
9781774913406
Published:
06 Oct 2023
Format:
Hardback
Number of pages:
268 pages
Dimensions:
229x152x18mm
Weight:
0.689kgs
Explores the impacts of the pandemic on businesses and workplaces, with topics such as organizational structures, operations, and marketing and consumer behavior. It looks at how personal psychological well-being, employee satisfaction, organizations' competitiveness, etc. have been affected and changed by the COVID-19 pandemic.

The COVID-19 pandemic dramatically changed our normal-both in life and in business. The timely volume provides a map of how the world has been significantly changed post-COVID-19 pandemic, not only in terms of work and business life but also linking other areas of personal life as well. It explores the diverse impacts of the pandemic on businesses and workplaces, addressing topics such as changes in organizational structures, operations, and marketing and consumer behavior. Sharing their rich insights and perspectives on today's business world, the authors also look at how personal psychological well-being, the role of spirituality, employee satisfaction, an organization's future competitiveness, and quality of life have been affected and changed by the COVID-19 pandemic.

Chapters discuss the challenges and complications of flexible and hybrid working styles and digital collaboration platforms such as Microsoft teams. Other topics include changed consumer choices and shopping psychology, internet addiction, mental health challenges, new psychological aspects of the art and culture industry, and more.

The authors also share effective strategies for creating work-life balance and improving psychological well-being and for navigating the "new normal."

Reshaping the Business World Post-COVID-19: Management Strategies for Sustainable Behavior Change will be valuable for both industry and academia as it covers concepts of business from various perspectives. The book is sure to help managers of all types navigate the new normal.

About the Author: Arvind K. Birdie, PhD, has more than 18 years of experience in higher education. Presently she is a Associate Professor, School of Humanities, Scoial Sciences and Education, G. D Goenka University, Sohna, Gurgaon, India. She was formerly Assistant Director of International Affairs at Amity University, Gurgaon. In addition to academic teaching and training, Dr. Birdie organizes management development programs for corporations and academicians. She is a regular presenter at international and national conferences, and she has published papers in refereed journals. Dr. Birdie has been honored with the Prof. Mrs. Manju Thakur Memorial Award 2016 for Innovative Contributions in Research/Test Construction/Book Publication for her book Organizational Behavior and Virtual Work: Concepts and Analytical Approaches, presented by the Indian Academy of Applied Psychology. Ruchi Joshi, PhD, is presently working as an Assistant Professor in the Department of Psychology and Manipal Univeristy, Jaipur, India. She has rich experience of over a decade in teaching, research, and counseling in different organizations and has been associated with reputed organizations such as Mohan Lal Sukhadia University Udaipur, India, and Amity University Rajasthan, India. She has number of national and international publications to her credit that includes publications which are peer-reviewed, UGC CARE and Taylor and Francis-indexed. She has also presented papers at a number of international, national, and regional conferences, seminars, and workshops. In addition to teaching, she also shares her expertise as a resource person and panelist at various platforms, such as workshops, panel discussions, seminars, and webinars on issues related to general well-being, mental health, and physical and sexual violence.

More Information
Number of pages 268

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