Visual Thinking by Willemien Brand

£18.99
Available
Product Ref. (e.g. ISBN, SKU)
9789063694531
Published:
30 Mar 2017
Format:
Paperback
Number of pages:
143 pages
Dimensions:
250x210x13mm
Weight:
0.556kgs
Author:
'Visual Thinking' is perfect for companies that want to develop or improve their corporate communication. The book focuses on the visual aspect of communication. It's a helpful guide for companies to improve their overall workflow.

Visual thinking and drawing are both becoming increasingly important in today's business settings. A picture really can tell a thousand words. Visualization is a crucial part of the journey for companies seeking to boost enterprise agility, break down silos and increase employee and customer engage-ment. Visualizing thought processes can help break down complex problems. It empowers teams and staff to build on one another's ideas, fosters collaboration, jump-starts co-creation and boosts innovation.

This book will help brush aside misconcepti-ons that may have prevented you using these techniques in your workplace. You don't need Van Gogh's artistic talent or Einstein's intelli-gence to harness the power of visual thinking and make your company more successful.

With the right mindset and the simple skills this book provides you the skills to develop your own signature and style and start gene-rating change by integrating visual communi-cation into your business setting.

About the Author: Willemien Brand has channeled her passion for drawing and design into her life's work. After graduating with distinction from the prestigious Design Academy Eindhoven, she became an award-winning industrial designer. In the late '90s she launched Buro BRAND, a Visual Communication agency harnessing the inventive energy of a team of visionaries who share her passion. Together, they shape ways of visualising and simplifying complex processes, strategies and information. The longer Willemien and her team worked in the field, the clearer it became to them that drawing and Visual Thinking are powerful tools that strengthen employee engagement and build bridges between businesses and their customers. Now she and her team from Buro BRAND share this philosophy and passion with companies around the world, inspiring and enabling them to embrace the power of visual communication. It's a two-way street for Willemien: "Every day I'm able to help other people unleash their creativity and use it to achieve better results in their work gives me joy and renews my passion for drawing."

More Information
Number of pages 143

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